Sports Etc Hockey: Brian's and Their Custom "Goalies Only" Equipment Are Changing the Game

Brian’s has released the new Sub Zero 3 goalie line, and it is without a doubt one of the best goalie pad designs we have seen. The incredibly light feel, easy smart strap system and customization capabilities have all contributed to the rapid growth of the Brian’s brand. Their dedication to “Goalie’s Only” is evident in their high quality product. Below are some of the highlights:

Lightest Goalie Pad Ever

The new Brian’s Sub Zero 3 goalie pads are 10% lighter than the Sub Zero II, which was previously the lightest pad on the market. The thinner profile has allowed for a weight reduction, but the flat-faced design keeps the pad stiff.

Cutting Edge Design

The Brian’s Sub Zero 3 pads have ditched the leather straps for a smart strap system. The smart strapping system has made the goalie pad 100% adjustable, and allows the goalie to find the most comfortable feel for their game. The design also allows for a smoother pad rotation on the leg for butterfly goaltenders.

Customization Capabilities

The customization of the Brian’s goalie equipment is simply incredible. There is literally no custom design that Brian’s will turn away. The attention to detail is second to none, and the team at Brian’s is enthusiastic about new and challenging designs.

Fastest Growing Goalie Brand

Brian’s is without a doubt the fastest growing goalie company, and you will see it firsthand at the NHL level. They have increased to an 18% market share amongst NHL/AHL goalies. Brian’s has a small company feel with outstanding customer service. Their dedication to serving goalie customers is unmatched, and has contributed to their incredible growth.

Don’t think you can afford the pro-level Sub Zero 3? Try the Brian’s Sub Zero 7.0 series. One of the best value pads currently on the market. We would put it up against many other companies’ pro-level pads. The stiff face creates an incredibly durable pad, at an affordable price.

Customize your next pair of SZ3’s —->Brian’s SZ3 Customizer

Below is a collection of some custom designs that we helped put together at Sports Etc, many of which that were featured as "pad of the week" on www.goaliesonly.com :